Senior Account Planner
Are you a whiz at turning data into insights and insights into killer strategies? Are you passionate about planning creative and innovative strategies that solve consumers’ problems and lead clients to success? Do you like dogs and/or beer? If so, our Intelligence team might be a perfect fit for the next step in your career.
It's the glue of our agency — it brings the data, research and insights from various departments together so that we can create comprehensive (and amazing) strategies for all of our clients. We’re looking for a passionate marketer with experience in strategy and/or account planning to make our clients’ campaigns even better.
We're looking for people that have a passion for people and innovation and brands – and how they all come together. People that like bringing order to chaos, creating frameworks that explain the inexplicable and finding magic in the details. And of course, self-starters, experts at juggling multiple projects, fast learners, people passionate about the digital landscape, eager to collaborate with teammates, who are crazy curious, and that have a great do-whatever-it-takes attitude about it all.
Nebo is a human-centered agency built on a culture of respect, professional growth and care for every employee. With numerous perks, including hybrid in-office/remote work or fully remote work options designed to fit your needs, unlimited PTO, and free attendance to local marketing events, join this fun-loving team that occasionally talks Slack Smack.
Inspire a diverse range of clients with a vision for their digital strategy and marketing campaigns
Develop strong, trusting relationships with project stakeholders
Lead the discovery process to uncover consumer, customer, competitive and client insights
Write clear creative briefs and facilitate brainstorms and working sessions among key stakeholders to further plan digital campaigns and creative concepts
Clearly and persuasively communicate strategic priorityrecommendations to internal and external audiences (with varied levels of experience and understanding)
Collaborate with internal teams (Project Management, Paid Media, Social, UX, Creative, Design, etc.) and ensure key deliverables carry forth the strategic vision
Identify business goals and develop measurable KPIs to track the progress of initiatives
Assist with new business pitches; conducting research, creating statements of work and client presentations
Request vendor proposals based upon specific technological and research plan requirements, analyze proposals and make recommendations to key stakeholders
Stay ahead of the latest emerging trends and industry developments for websites, devices, social, search, VR/AR, display, etc. and be an active participant in cross-departmental knowledge sharing
Help improve Nebo’s internal practices to increase efficiency and results
- 5+ years of marketing experience
3+ years of experience setting strategy in the digital field
Passionate about big ideas and the creative process
Experience working with data and analytics tools to create actionable insights (Google Analytics, Google Data Studio, Tableau, social listening tools, etc.)
Experience in campaign concepting and brand strategy
Ability to conduct and interpret primary and secondary research and use this data to glean insights, developing user personas, customer journeys and communications plans
Data first-mentality – experience leveraging both qualitative and quantitative data as much as possible to back recommendations and tell compelling stories
Nebo's Commitment to Diversity & Inclusion
As a human-centered agency, we believe in uplifting our community and advancing society through inclusive business practices. We're dedicated to providing equal opportunities and equal access to all individuals regardless of race, color, religion, ethnic or national origin, gender, genetic information, age, disability, sexual orientation, gender identity, gender expression, and veteran’s status.
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Posted: 19 Days Ago
Size: Mid-size (51-499)
Location: Atlanta, GA